10 Keyword Research Best Practices to Dominate Transactional Searches

In local service industries, visibility isn't just about being online—it's about being found the moment a customer with money in hand needs you. Many businesses invest in generic SEO that targets broad, low-intent keywords, leaving them invisible when a homeowner searches for "emergency plumber near me" or a patient needs an "orthodontist open Saturday". This […]
Local SEO for Chiropractors: A Guide to Attracting High-Intent Patients

When potential patients in your area are in pain and searching online for a solution, your practice needs to be the first one they see. That's the core of local SEO for chiropractors: a focused strategy to make your clinic impossible to miss for the transactional search terms that matter. It's all about optimizing your […]
Choosing a Roofer SEO Company to Dominate Local Search

A specialized roofer SEO company is more than just a marketing vendor; they're a growth partner who gets the roofing industry inside and out. They know exactly how to find homeowners searching for immediate services, turning your online presence into a predictable stream of high-value, ready-to-buy leads. Why Your Roofing Business Needs a Specialized SEO […]
A Guide To SEO For Roofing Companies That Wins Jobs

SEO for roofing companies is all about being the first business a homeowner sees when they have an urgent problem. It means showing up at the exact moment they’re searching for transactional search terms like 'roof repair near me' or 'shingle replacement in Dallas'. This isn't just about getting seen; it's about connecting with customers […]
Boost ai and search engine optimization with AI-powered strategies

For local service businesses, the link between AI and search engine optimization isn't some far-off idea—it's happening right now, and it's changing how customers find you. This shift means that sticking to old-school SEO isn't going to cut it anymore. At Transactional Marketing, our entire focus is on capturing customers who are ready to buy […]
How to Choose an SEO Company That Delivers Transactional Customers

Picking the right SEO company can feel like you're rolling the dice, but for a service business, it's one of the most important investments you'll ever make. The goal isn't just to see your name on a chart; it's to make your phone ring with paying customers. You need a partner who understands that success […]
Top 10 Local Search Ranking Factors to Dominate Transactional Searches in 2026

In today's competitive marketplace, visibility isn't just about being online; it's about being found at the exact moment a customer needs you. For service-based businesses like HVAC contractors, plumbing companies, and dental practices, this critical moment happens during a transactional search. When a potential customer types "air conditioning repair near me" or "emergency dentist near […]
How to Reduce Customer Acquisition Cost with AI and Local SEO

If you want to slash your customer acquisition costs, the game plan is simple: shift your focus from expensive paid ads to organic, high-intent channels like a well-oiled local SEO machine and Google Maps optimization. AI optimization is the new way businesses are going to be found, and understanding how Large Language Models (LLMs) influence […]
The Top 10 Google Maps Ranking Factors for Transactional Searches in 2026

In the world of local services, visibility is currency. When a homeowner searches "roofer near me" or a patient looks for a "dentist near me," they have an immediate need and are ready to spend. This is a transactional search, and capturing this high-intent customer is the core mission at Transactional Marketing. These are the […]
Local Business Marketing Strategies for Transactional Search Dominance

In today's competitive local market, simply being found is not enough. The ultimate goal is to connect directly with customers who have money in hand, ready to spend. These are 'transactional' searches—queries like 'roofer near me' or 'air conditioning repair near me'—and capturing this high-intent traffic is the key to sustainable growth. Standard marketing tactics […]
How to Optimize Google Business Profile: Dominate Transactional Searches and Win More Customers

Optimizing your Google Business Profile isn't just a box to check on your marketing to-do list—it's the single most powerful way to get in front of local customers with money in hand, ready to spend. It’s about more than listing your address; it involves a laser-focused strategy to fill out every section with accurate, compelling […]
Boost Local Traffic with Mobile Optimized Sites for Transactional Searches

Let's be blunt: your next customer is holding their phone right now, searching for the exact service you provide. When someone searches for "roofer near me," they have money in hand, ready to spend. This is a transactional search term, and it's the only kind of search that matters. The days of someone firing up […]
Marketing for Electrician: AI-Optimized Strategies for Transactional Searches

When you're running an electrical business, effective marketing isn't about casting a wide net. It's about being the first name people see when they have an urgent problem and are ready to hire someone right now. Forget general brand awareness—the real money is in capturing high-intent, transactional search terms like "emergency electrician near me" or […]
What Do SEO Companies Do to Drive Local Leads

At its heart, an SEO company is your growth partner, dedicated to making your business the obvious choice for local customers who are ready to hire someone right now. This means focusing on transactional search terms. For any local business, this isn't about getting random website visitors. It's about being the first name that pops […]
The Top 12 Local SEO Reporting Tools for Service Businesses in 2025

For a local service business like a roofer, dentist, or HVAC company, visibility is the direct line to customers with money in hand, ready to spend. When a homeowner searches for "air conditioning repair near me" or "dentist near me," they aren't just browsing; they are executing a transactional search. Showing up in the top […]
Why Is My Business Not Showing Up on Google Maps

If you're tearing your hair out asking, "Why isn't my business showing up on Google Maps?" the answer is often hiding in plain sight. More often than not, the problem boils down to the absolute basics of your Google Business Profile (GBP): it's either unverified, incomplete, or completely unclaimed. This one simple misstep can make […]
Dominate Local Search: The Ultimate Google My Business Optimization Checklist

In today's competitive local market, simply having a Google Business Profile is the bare minimum. It’s not enough to just exist; you must dominate the search results where high-intent customers are making immediate buying decisions. When a potential customer searches for transactional terms like "roofer near me" or "emergency dentist open now," they have money […]
How To Increase Organic Search Traffic for Roofing Contractors With Local SEO And AI Optimization

Getting roofing contractors on page one means two things: answering high-intent queries like “roof leak repair near me” and dominating that coveted map pack. Add in a solid content structure and a clean technical setup, and you’ve got a straightforward path to calls, not just clicks. Leveraging AI optimization ensures large language models and AI […]
